Sketch-notes - Swing is the Soul of the Groove

Dick Rijken keynote
ALIA Information Online 2013

Dick Rijken's keynote Swing is the Soul of the Groove was one that I arranged, so again, maybe I am biased here, but I loved it. It seemed to me at least that the whole week flowed into his final keynote and he nicely wrapped up many of the main themes. He stressed culture over the vogue words: creativity and innovation. He illustrated his points with visual and musical storytelling and I was in two minds as to whether I should just watch of try to record some thoughts and reminders.

It was fantastic to hear someone of his standing reminding us of the importance of things like ambiguity, not knowing or understanding, romanticism, aestheticism, experimentation and trusting our intuition. All are hard to tie down, to justify or to measure quantitatively, but in the end are they not some of the things that distinguish us from robots or automatons? And certainly I think they are critical to our sector. For too long I think we've been obsessed with making things more efficient, more specialised, less connected and easily measured. We need to rediscover the underlying meaning in what we do. As Dick said, an artistic mentality can be very helpful to us in finding that meaning and in truly understanding what we are supposed to be doing.

I was fortunate enough to spend a lot of time with Dick last week and to present a workshop with him last Friday. Not only did I learn a great deal from him, I was stimulated and energised by the many discussions we had.